Evaluation Question 3

The auxiliary texts we completed were a film poster and radio trailer to accompany the film. These successfully promoted and advertised our film when displayed on different social media platforms such as Facebook and twitter.  

Our radio trailer consisted of audio taken from the film during tense scenes to give a sense of anticipation and excitement. We then used additional soundtracks that were sourced from royalty free music websites such as Jamendo to create a distinctive sound to the radio trailer. This soundtrack was also used in the film to create synergy between all of our media products through the use of sound. We have used contrasting music to reflect the moment of hope and disappointment in the film allowing the listener to understand the emotional nature of the film through using sound only. 

To create our film poster we used Photoshop. This enabled us to layer images that would instantly show the audience the plot line of our film however still keep enough mystery for them to watch it. We arranged a photo shoot with the actors to create additional images that showed the audience the main characters of the film. We added titles to the poster using a distinctive font that would be used in the title sequence for the film, again creating synergy across all of our media products.

Through creating a film poster and radio trailer we have generated knowledge of our film and given audiences to anticipate about the release of Hope. In the future we could release video trailers and radio trailers for the release of the film on DVD or online sources such as Netflix, which would generate a wider audience.